About Pride Source
PrideSource.com is published by Pride Source Media Group, LLC. based in Livonia, Michigan. Established in 1995, PSMG produces the award-winning biweekly LGBTQ print publication, Between The Lines and the Michigan Pride Source Yellow Pages. The content for both appears in a fully searchable format on this website.
Between The Lines weekly newspaper is the largest and longest-running LGBTQ publication in Michigan. Our print edition is published every other Thursday and we are available for free pickup at over 600 locations. The digital edition is also available e for downloading.
Our website posts daily news and entertainment, with an emphasis on developments impacting LGBTQ and allied citizens across Michigan and beyond.
The Pride Source Yellow Pages is home to over 1,000 listings of businesses and nonprofits, a community guide and directory for the state of Michigan and a resource for people looking for products and services. It is estimated that over 250,000 LGBTQ people live and work in the state. In addition, families and friends also look to do business with Pride Source advertisers.
Advertising: (734) 293-7200 ext. 101
Newsroom: (734) 293-7200 ext.105
Pride Source Media Group
Between The Lines Newspaper
20222 Farmington Road
Livonia, Michigan, 48152
Main Phone (734) 293-7200
Fax (734) 293-7201
We offer four ways to reach Michigan’s LGBTQ community.
The first is our award-winning Between The Lines biweekly newspaper. We are members of the Michigan Press Association and the National Gay Newspaper Guild, benefiting from research and outreach with dozens of other weekly LGBTQ newspapers across the United States.
Second is Pride Source Yellow Pages, first published in 1996. This unique directory is distributed to over 50,000 households every year. It is where our readers look first to make many of their purchasing decisions.
Third is the PrideSource.com website, the most popular LGBTQ website in the Midwest. The site also hosts an interactive calendar of events, a searchable version of our Pride Source Yellow Pages and much more.
Fourth is our weekly e-newsletter, the BTL-Digest, sent to thousands of our readers who have opted to receive it. All four can be used in a customizable way to fit within any budget and effectively reach our readers.
Who We Are
Masthead / Directory
Management and Staff of Between The Lines Newspaper
Susan Horowitz Ext. 102
Chris Azzopardi Ext. 106
News and Features Editor
Eve Kucharski Ext. 105
Webmaster & MIS Director
Kevin Bryant Ext. 104
Director of Sales
Jan Stevenson Ext. 101
Ann Cox Ext. 103
Jason Michael, Drew Howard, Ellen Shanna Knoppow
National Advertising Rep
Rivendell Media Company
Paul Berg (Editorial cartoon)
Dave Brousseau (A Couple of Guys)
Charles Alexander, Michelle E. Brown, Emell Derra Adolphus, Gwendolyn Ann Smith, Amy Lynn Smith, Donald Calamia, Jim Larkin
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